Category: employer branding

How to Build Brand Ambassador Programs in Your Organization

Employer Branding

November 27, 2014

There is a lot of talk about the need for employer branding programs to ensure recruitment and retention goals are met and to build and communicate brands especially in this age of digital and social media. The following article outlines the fundamentals of building an effective employer branding program through a Brand Ambassador program. Employees… [read more]

Posted in: Association branding, brand ambassador, Brand Matters, Brand Strategy, employee communication, employee engagement, employer branding, Internal Branding

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In the digital economy, every customer interaction can represent a branding and business growth opportunity. Learn more through Brand Matters’ Brand Blog based on our branding experts’ interface with Canadian marketing leaders.

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