Topic: Financial service branding

Will Blockchain Unlock Brands and Business?

July 26, 2016

Don Tapscott, the bestselling author of Wikinomics: How Mass Collaboration Changes Everything, launched a book entitled The Blockchain Revolution – How Brilliant Technology is Changing Money, Business and the World. I went to hear him speak and what a philosopher he is; I now understand why his books sell so well. The premise of Don… [read more]

Posted in: B2B branding, brand transparency, Corporate Strategy, Financial service branding

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