Topic: Trust

The Important Link Between Employees and Trust

trust

February 21, 2017

Brand Matters was interviewed by Strategy magazine on the topic of Canadians’ perspective on leadership. This discussion was a build on the results of the annual Edelman Barometer indicating that trust in Canadian business leadership is slipping fast. The results of the 2018 Edelman Trust Barometer continues to amplify Canadians’ lagging trust in leadership and large institutions. “People’s… [read more]

Posted in: Brand Matters, employee communication, employee engagement, Internal Branding

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In the digital economy, every customer interaction can represent a branding and business growth opportunity. Learn more through Brand Matters’ Brand Blog based on our branding experts’ interface with Canadian marketing leaders.

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