CAPABILITIES

• Branding
  • Brand Path™
  • Brand Differentiation Model™
  • Market Research & Brand Insight™
  • Brand Strategy
  • Digital Marketing
  • Brand Naming
  • Brand Identity
  • Marketing Communications Planning
  • Brand Coach
• Internal Branding

Brand Differentiation Model™

Brand Matters works collaboratively with clients to reveal the hidden benefits of their brands. We accomplish this through a proprietary three-step process.

Our process – the Brand Differentiation Model™ – includes internal stakeholder input and external market research combined with competitive analysis as part of the research process. We can effectively employ both qualitative and quantitative research methodologies to assist you in formulating strategic on-brand solutions.